Well, we are very much into 2023, and it’s time we approach the web in a more accessible and inclusive way. There’s a lot to look forward to in 2023. From the no-code movement to retro typography, the latest trends are quite inspiring.
Web designing has a great impact on how the clients perceive your brand. It would help if you incorporated these designing trends in your website so that your target audience spends more time on your site and is more likely to complete what they came there to do (ex: buy something, sign up for your email list, read your blog post, etc.)
The facts and figures vouch for the importance of web designing for a business’ success. Do you know that around 65 percent of users prefer beautiful designs to a plain layout? Let’s explore the benefits of having a well-designed website.
Do you want your business to STAND OUT? If yes, it’s important to incorporate the latest trends in your website’s designs. Professional web designers always keep the bigger picture in mind while putting the elements together. They know that through the design, they are creating a visual language for your brand. Some important elements of a high-quality web design are:
OVER HALF of all internet traffic comes from mobile devices (source: Statista)
First impressions are often the last impression. Now, read that again. – When a prospective customer visits your website, they’ll judge your business within seconds. If the design is not appealing, the user will likely leave your page and turn to one of your competitors. On the other hand, a fluent and functional design will keep them intrigued and increase sales conversions. A stand-out design also helps maintain a strong business identity in the long run. Your existing customers will keep coming back to you if your website is smart in design.
Web design elements and practices have a great impact on what Google’s ranking algorithms rate your website. So, the design indirectly affects how search engine spiders crawl and index your website. Now, you can’t afford to neglect this. If the on-page SEO fundamentals are not up to the mark, your business will struggle for visibility from the very beginning.
These advanced methods will surely help your website build a loyal customer base and enjoy a boost in sales. And 2023 is going to be a transformative year in web design and you’ll want to make sure your site is keeping up with the times and not left in the past. Because it will directly impact your business’ bottom line. Think of it this way. When you need to get your car’s transmission replaced, you take your car to a mechanic. You don’t try to replace your own transmission. Why? Because it’s dangerous and VERY likely won’t get you from A to B. – Or if you’re in Chicago during the winter, you’ll know that it can easily get -10° (yea, 10 degrees below zero is common in Chicago during the winter). When it’s that cold, the pipes in your home can get frozen and burst. So now you need new pipes. Unless you happen to be a plumber, you’re likely going to call a plumber to make the repairs and to give you advice on how to keep your pipes from freezing again, right?
Your website is no different. Make sure to get advice from one of the pros to make sure that your website is actually working FOR you and making your life easier instead of just creating more headaches.
Well, stop staring. Click the button!